Overview of As The World Turns
Thanks for watching our profile of the CBS soap opera
Hi I'm Lauren Zima for About.com, and today we're profiling the CBS soap opera As the World Turns.Created by Irma Phillips, who's known for putting professionals like doctors and lawyers at the center of her storylines, the soap opera debuted in April of 1956 and is set in the fictional town of Oakdale, Illinois.From 1958 to 1978, As the World Turns was the most-watched daytime drama, with 10 million viewers each day. In 1975, it went from a half-hour show to a full hour, becoming the first series on CBS to do so.It ran for some 54 years, making it America's second-longest continuously run daytime network soap opera.Helen Wagner, Don Hastings and Eileen Fulton are among the show's core actors and biggest stars, and also, in turns out, the longest-serving actors in American soap opera history. For 54 years, Wagner played Nancy Hughes McClosky, the town's matriarch. Her character spoke the series' very first line: "Good morning, dear."Hastings played Dr. Robert Hughes from 1960 until the show's final episode. He was, in fact, the last character seen on the show.Eileen Fulton played Lisa Grimaldi, a character who had been married eight times, divorced three times and widowed four times, with one marriage annulled. Her character was so popular Fulton became the first soap actress to hire a publicist in the 1960s.One of the show's most notable events happened on November 22, 1963, when a live CBS broadcast cut into the soap and Walter Cronkite reported President Kennedy's assassination. The cast, which at the time performed each episode live, had continued acting and weren't immediately aware of what had happened.AwardsAs the World Turns has won more than 40 Daytime Emmys as well as the 2007 Writers Guild of America Award for "Best Daytime Serial." Thanks for watching our profile of the CBS soap opera As the World Turns. For more, go to About.com.